Successful Mistakes with Matthew Turner Ep 48

TurnDog

Discovering, Creating and Sharing is one of the best ways to communicate the story of your brand.

Wouldn't you agree?

For this episode I really wanted to connect you with a master storyteller.  Someone that knows how to not just tell a good business story or talk about a brand but a storyteller that could hold your interesting with any subject.

I had the pleasure of connecting with master Matthew Turner he's is a brand storyteller,podcast host, entertainer, and published author of fiction and non-fiction book.  We discuss his current project The Successful Mistake.

Here are the highlights of my conversation with Matthew:

  • What inspired him to come up The Successful Mistake and how the entire process started.
  • Why Matthew took the plunge in leaving his corporate job, about his ‘wandering in the wilderness’ phase, and how he found his way.
  • The origin of Turndog and his vision of the Turndog empire,
  • Skills and the mindset of being a good storyteller and why it can sometimes be hard for brands to tell their stories,
  • The challenges that Matthew has gone through in getting a story together such as his version of the writer’s block.
  • The different methods in publishing including and his personal preference, self-publishing, and the new ‘hybrid’ publishing concept of crowdfunding.

Quotes and tweetables in this episode:

  • You need to give people enough opportunity to make mistakes otherwise you run the risk of never allowing them to fulfil their potential.
  • Sell it even before you even make it.
  • Intention plus storytelling will send you down a good path.

Matthew is a believer that stories are the catalyst to 21st century success and that through his innovative take on Brand Development

 

Links Mentioned in the Episode:

Check out Matthew's Publisher - https://publishizer.com/the-successful-mistake/

Matthew's Post on Copy Bloggerhttp://www.copyblogger.com/crowd-publish-content/
To Connect with Matthew Online:

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