Split-Testing Made Easy with Chris Dayley EP85

 

Chris Dayley

There’s a good chance if you’ve run a Facebook Ad and it didn’t do well, sound familiar?

Did you know that 61% of Adwords and Facebook Ads Fail to produce a single conversion? According to Chris Dayley VP of Testing and Optimization at Disruptive Advertising.

One of the most challenging problems business owners, bloggers and podcasters for that matter have is getting conversions from email, lead capture pages and of course ads.

Even if you don’t directly sell a product or service a successful outcome from an effort made is key. Continue reading “Split-Testing Made Easy with Chris Dayley EP85”

Fall Back Friday Ep84

 

So What Have I Learned Since 2013

In life my friends you may have to look back in order to move forward.  If history teaches us anything, it teaches us not to repeat the mistakes of the past.  Well at least that what you have the opportunity to learn from those mistakes or triumphs.

Not everything in your past has to be bad, for example, a post I wrote back in 2013 right before I started the podcast. It was about of all things Kung-Fu and the lessons you learn from your clients when you’re a coach.

Are you curious about what I learned?

Continue reading “Fall Back Friday Ep84”

Sales Babble with Pat Helmers Ep83

Sales Babble with Pat Helmers

What do you think of when you hear the word sales? Do you get nervous?

Does it make you think, “Oh God, I hate selling and salespeople”? I think at some point even if you’re in sales you’ve had that thought, and it’s usually around the time of a major purchase. We’ve all been there, right?

Selling is something we all do even if you don’t like it. We sell ourselves on a daily basis in person, online and over the phone, so since you can’t escape it you may as well become good at it. Mastering selling is something my next guest Pat Helmers is a master at. Not only is he a master at selling but of communications. Pat explains why gaining a deep understanding of the value you bring your clients is the first key to sales success.

Pat also enlightens us with a system he developed that can be utilized to help anyone become proficient at the art of selling, it’s called HEAT. Continue reading “Sales Babble with Pat Helmers Ep83”